The Mobile Apps (or Applications) Revolution is upon us.
Mobile Apps are the new "websites", and Mimvi (OTCBB: MIMV) is a company conceived to accelerate this megatrend.
If you are an owner of a smartphone, you'll understand the frustrations with trying to find the right Mobile App. Mimvi, Inc., a pure-play search and recommendation engine, addresses this issue. It enables consumers to quickly discover Mobile Apps, Mobile Content and Mobile Products across all devices and platforms, including Apple's iPhone, Google Android, Blackberry, Windows and Nokia devices.
To provide some insight into the magnitude of the Mobile Apps opportunity, the demand for Mobile Apps is increasing at an unprecedented rate. By 2015, it is estimated that users will annually consume more than 25 billion Mobile Apps.
Ultimately, Mimvi anticipates hundreds of billions of searches will be conducted through its unified search platform, enabling people around the world to find relevant Mobile Apps, Mobile Content and Mobile Products -- from China through to Europe and beyond. Mimvi's technology is based on proprietary search, recommendation and personalization algorithms. It was released in July, 2010.