8/17/2013
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Pulse Beverage (PLSB) AHEAD of 20k Location Forecast for 2013

We all knew that Pulse Beverage has been hard at work building out their distribution network. Left and right they have been making deals and their beverages have hit the shelves in multiple locations for summer.

The latest news surprises even us here at NBT as they have announced a case sale update for Cabana™ and chain store listings are ahead of schedule. By the end of June Pulse will have secured more than 14,000 chain store listings. These listings produce case sales, on average, five to six months after listing. April and May case sales for Cabana™ have increased more than 100% as compared to the same period in 2012. April case sales are more than 33,000 cases, up from 16,000 cases in 2012 and May case sales are more than 52,000 cases up from 26,000 cases in 2012. Pulse is ahead of its sales objectives of 20,000 chain store listings by the end of 2013.

Source: MarketWire

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